Network Marketing Smart

Mike Dillard’s Magnetic Sponsoring has made a huge impact in the network marketing industry.  But things change fast on the Internet, and Magnetic Sponsoring is not immune.

Is this attraction marketing info-giant on its last leg?

Magnetic Sponsoring… Phasing Out?

Mike Dillard recently launched a new product, Building on a Budget, which looks to be replacing his Magnetic Sponsoring book as a pre-sell to his more expensive courses, like MLM Traffic Formula.

Building on a Budget seems to be giving a lot  more detail than Magnetic Sponsoring did, which is necessary with there being a lot more training now out there on this new model of attracting prospects to you.

How Magnetic Sponsoring and Building on a Budget Differ…

Magnetic Sponsoring was one of the first books out there to teach network markers how to actually market.  It focuses on marketing yourself rather than just your products, opportunity or company, and how to brand YOU, Inc., so you are resistant to the changing market.  It teaches how to use marketing strategies that build your own prospects list and put money in your pocket with smart monetization strategies.

But really, all Magnetic Sponsoring did was introduce you to the idea… it didn’t show you how.  That’s what the more expensive MLM Traffic Formula was designed to do.  And that would cost you up to $1000 bucks while Magnetic Sponsoring ran for under $40.

Building on a Budget was released to compete with new products like The Renegade Network Marketer, and to align itself with new training services on the rise like Marketing Merge and it’s step-by-step tutorials at Renegade University and Professional.

Building on a Budget gets into more detail about where and how to generate your prospects list on a budget… such as at social web 2.0 marketing sites.

So Building on a Budget is your better buy… and quite frankly, Magnetic Sponsoring is on its way out.

But don’t be mistaken.  Mike Dillard’s not dead… just his first wave of success with Magnetic Sponsoring. He’s already adapted and I’m sure we’ll continue to see more from him.