Network Marketing Smart

Social Bookmarking and Social Bookmarking Sites - The Final Step To A Complete Social Marketing Campaign

What is Social Bookmarking and how can it help your Internet Network Marketing campaign efforts? 

Social Bookmarking – is a very important part of your Social Marketing strategy when you are building your network marketing and/or any other business on the Internet. In fact it’s probably one of the most important final steps that you could take to beat up the competition  when it comes to your search engine rankings, your exposure and people finding your sites.

Let’s first find out what is Social Bookmarking?

Initially Social Bookmarking sites were created for the purpose of you being able to save your favorite sites online, so if your computer were to crash you wouldn’t lose these and can always access them from any computer in the World that has Internet connection.

The other purpose of Social Bookmarking sites is to share your favourite bookmarks with other people and to see what other people are bookmarking, which in a way creates a social environment and that’s why it’s called Social Bookmarking sites and not only Bookmarking.

How search engines use Social Bookmarking to rank websites, through the process of Link Voting?

Because of the social environment in the Social Bookmarking sites and because you can share your bookmarks with others, people can also vote for the sites that are favored or shared there. If a site is really good then it could get a lot of bookmark votes or what at Digg.com is called Diggs, or at StumbleUpon.com is called Stumbles or Thumbs Up etc.

When you are at one of these Social Bookmarking sites and you see an article that has been bookmarked by just a few people and another that has been bookmarked hundreds of times then it’s obvious which article the community has liked more. It’s clear which article or website Link was Voted more favourably! It’s people rating the quality of the content. So you trust it more and you can even vote for it as well.

That’s how search engines also look at content and take the crowd’s opinion into consideration when determining the quality of certain content and so rank it accordingly in the search engines. If more people picked up one article over another, this article would most likely rank higher on the search engines as well.

Ways Your Internet Network Marketing Can Benefit from Social Bookmarking

If you are able to get on the first page of these bookmarking sites than you could get a lot of traffic, because there are people who constantly come to look for hot topics. However, this is not an easy thing to achieve, but if you could do it go for it.

Getting on the first page of these sites could be really cool, but another and better advantage is that you can use Social Bookmarking sites to submit your sites, article pages, Squidoo lenses, Hub pages and any content that you have to the search engines. It’s basically a way to tell the search engine for your website’s existence. 

If you are submitting directly to the search engines this could hurt you more than it could help you. A better way to do it is by posting a link of your site to another site so the search engines find you this way and then crawl your site. So  social bookmarking sites could be the sites you post your link at. And the advantage is that most of the social bookmarking sites have pretty high ranking. So that’s a vote for your site from a high ranking site, which is a lot better than if you had a vote from a site that has low or no ranking.

When I first learned about ranking I had contacted my SquareSpace support blog and asked them — “what’s that on my blog that says - ?/10”. My blog was then brand new. So from them I learned that the search engines give you a score, they rank you and you could rank anywhere between 0 to 10 ranking. Very few sites in the world get a ranking of 7 or 8, so getting to 2, 3,4 you are doing extremely good. Well even beginning with 1 is great progress.

Warning as a side note: It’s important that you submit only your best stuff in the Social Bookmarking places otherwise you may risk to get buried forever. Why? Well, we just spoke about Link Voting by the crowds, and as the crowds (the community) can give you thumbs up, they can also give you thumbs down. :) So be careful! Don’t submit things that you wouldn’t give thumbs up to.

One thing that helps you determine whether your content is good or not is asking yourself the question - Is my article valuable? Could anyone benefit from the information on it?

So How Can All This Help Your Internet Network Marketing

If you are building your network marketing business on the Internet through Social Marketing techniques, it’s all about exposure and people finding you in the social media sites and through the search engines so they can get to your message and what you have to say to them.

Social bookmarking are Social Media Marketing sites and by submitting your links there people in their communities find you and visit your site, and that’s traffic and exposure for you. Also, the search engines see your link from the particular bookmarking sites and start ranking you and with time and correct optimization you can rank higher and higher for the keywords your target market is typing, so they find YOU and not your competition.

The more links the search engines see at other places like these Social Bookmarking sites poining to your Sites and links the better ranking you will get.

But hold on – there are even more pluses to Social Bookmarking – some of the social bookmarking sites get ranking on their own. What I mean by that is when you bookmark your site, the social bookmarking sites create a page on their site with your bookmark on there. Well, sometimes this pages starts ranking on their own and it’s one more way people get to your site from the search engines. They first come across the bookmarking site with your bookmark and then click away to visit your site.

It’s a beautiful way to create multiple listings of your site on the search engines not only with your site but with sites that talk about your site. 

Want to know more about Social Bookmarking and Social Media Marketing and how to use it for your Internet Network Marketing business? Get a free Renegade University account and click on Step 3 to upgrade to the Professional system for the $1 trial for full 7 days!

Partners in Progress,
DiDi Alcheva
www.DiDiAlcheva.com

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